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YouTube Marketing Online Course

59.9900 2023-12-30 YTM01 59.9900
104 104 104 0 Learn YouTube marketing online at your own pace. https://mytrainingacademy.org.uk/pub/media/catalog/product/r/s/rsz_youtube-2712573_1280_1.png
  • Price

    £59.99 including VAT (was £395.00)

    Offer ends 30 June 2024

    Save £335.01
  • Course Type Online Course
  • Course Duration 5 Hours
  • Course Access 12 Months
  • Awarded By MTA
  • Student Discount Card All students enrolled on this course are eligible to apply for a TOTUM Pro card
Learn YouTube marketing online at your own pace.
Course Description
Grow Your Own Successful YouTube channel with our

YouTube Marketing course


In this ’YouTube Marketing’ online course you will learn exactly how to create a channel that has over 1 million views, generates revenue in a number of diversified ways, and helps grow your own personal brand. 

Do you want to grow your own successful YouTube channel? If so then this YouTube Marketing course is for you!

Let’s start working on making you more successful on YouTube, starting today.

The instructor will give you tips that helped him find success on YouTube, and took him a few years to learn and figure out. You will be able to use the instructors advice to hopefully create the winning strategy for your own YouTube channel that helps you achieve your greater business goals. On this YouTube marketing course, you'll learn about the importance of SEO and keywords, how to create playlists, how to monitize your channel, and so much more!

YouTube Live

We recently added a section on YouTube Live, which is the latest and greatest cool new way to reach a live audience and to promote your business and products to them.

The YouTube marketing online course has been designed to give you real-world knowledge that you can put to use from day one. It's highly flexible, so you can set your own timetable and study at your own pace. We train our students to the very best standards, offering expert instructor-led training via our state of the art eLearning platform.

There is no formal assessment for this course.

Who is the target audience?

This course is for marketing professionals, entrepreneurs or people who want to achieve more success on YouTube.

Entry Requirements

There are no prerequisites to study this online YouTube marketing course.

Learn with confidence


the best YouTube Marketing course online

with My Training Academy today.

To get started, please select the number of users you require and add the course to your shopping basket by selecting 'Add to Basket'. You will then be able to make payment using most credit and debit cards or a PayPal account.

Bulk discounts

Bulk discounts are available on purchases of 10 or more courses.

If you wish to discuss a large individual order for this course, and/or would like to be invoiced in advance, please call our sales team on 0808 175 1269 to make an enquiry.

More digital marketing courses:

Starting Your Own YouTube Channel    Facebook 101 Course    Goggle Analytics Course   Social Media Marketing Bundle

Who is this course for?

This course is ideal for marketing professionals,entrepreneurs or people who want to achieve more success on YouTube.

Our YouTube marketing online course is a cost-effective and successful approach for many individuals and teams. It provides a flexible learning method, allowing candidates to schedule learning at a time that suits them and fits in with other commitments; ideal for those who find it difficult to take time away from their workplace. It also allows candidates to work at their own pace, and revisit sections of the course as often as needed, leading to a fuller understanding of all the topics covered. In addition, there are none of the high costs of travel and accommodation associated with courses at an external venue.

Course Assessment Process

There is no formal assessment for this course.

At the end of the course, please get in contact with Student Support to request a copy of your certificate of completion.

Got a question about exams? Contact our course advisors by email or by phone on 0808 175 1269. We're happy to help!


Our training works on all devices including Mobile phones, IPad’s, Android tablets, Macs and PC’s.

For the best viewing experience on our state-of-the-art eLearning platform we recommend an internet connection of 10Mbps or better. Please also use Google Chrome or Mozilla Firefox as your browser with Adobe Flash Player.

Course Outline

This YouTube Marketing course is organized into the following modules.

Module 01: Course Introduction

  •  Course Introduction (1:12)
  •  The End Screen: Your Secret Weapon (3:11)
  •  Professional video marketing path (5:11)
  •  Two exercises to the course (1:12)

Module 02: YouTube Search Engine Optimization

  •  YouTube SEO introduction (2:53)
  •  Introduction to keyword research (4:37)
  •  Showing competitor keyword research (4:35)
  •  Keyword permutations (2:46)
  •  On page SEO for YouTube (4:09)
  •  Keyword research for competitive search terms (6:32)

Module 03: How to Influence Ranking Factors

  •  YouTube search ranking factors (4:18)
  •  How to get more likes (5:03)
  •  How to get more YouTube comments (3:08)
  •  How to make sure people watch your videos longer (4:15)
  •  More benefits of having longer video views (1:07)
  •  How to get your video to be embedded to help it rank (2:07)
  •  Intent match ranking factor (2:52)
  •  How to influence the intent match ranking factor (4:50)
  •  How to get views for a new video (4:10)
  •  How to amplify views with this triple-play combination (4:53)
  •  How to increase sales and traffic from your email signature (2:12)
  •  Closed Captioning for SEO boost (2:50)

Module 04: YouTube's Recommendation Algorithm

  •  Example of Recommendation Algorithm (4:41)
  •  Playlists to boost recommendations (3:14)
  •  More about playlists (2:44)

Module 05: Getting Your Videos Into Google Searches

  •  Getting Your Videos Into Google Searches (3:37)

Module 06: How to Build Your Channel

  •  Overall channel strategy and insights (5:25)
  •  Strategy for new channels (8:54)
  •  What to do if your videos are not succeeding (8:34)

Module 07: Monetization

  •  Strategies to make money from your channel (5:32)
  •  Selling from the about page (1:41)
  •  Sell more with YouTube pinned posts (1:46)

Module 08: YouTube Live

  •  Downloading the streaming and encoding software for YouTube live (2:59)
  •  Going live on YouTube live for the first time (2:35)
  •  Tips for running your live show while you are live (4:07)
  •  YouTube live tips for long-term success (4:07)

Module 09: Small Channel Adjustments that Make a Big Difference

  •  How to set a featured video to get more views (2:23)
  •  Making a unique channel URL (2:02)
  •  Showing video to newly subscribed users (3:00)

Module 10: Considerations When Creating a YouTube Show

  •  Evergreen topics vs current events (2:02)
  •  Daily vs. weekly vs. monthly show (4:10)
  •  Longer vs. shorter episodes (2:39)

Module 11: Leveraging YouTube AdWords

  •  Introduction (0:37)
  •  Creating your account (0:59)
  •  Setting up your first video ad (0:55)
  •  In-stream or video discovery ads (3:05)
  •  Setting budget, CPV and more (3:28)
  •  Location setting (3:28)
  •  Your ad group (1:04)
  •  Decision on in-stream ads (2:29)
  •  Adding your video to an ad group (2:03)
  •  How to write the headline and description for your ad (4:48)
  •  Setting your CPV (2:43)
  •  Demographic ad targeting (1:17)
  •  Interest and topic targeting (1:38)
  •  Keyword targeting (2:27)

Module 12: Using Social Media to Boost YouTube Rankings

  •  Introduction (0:44)
  •  All the benefits of social media automation (2:00)
  •  Hashtag marketing (4:19)
  •  Social media automation tools (5:01)
  •  SocialOomph for automation (3:36)
  •  Pinned tweets (0:57)
  •  Pinned Facebook posts (1:08)
  •  Putting together your RT team (1:47)
  • 13: How to Improve Long-Term Quality
  •  Food for thought on what to improve (3:27)
  •  How to get YouTube to teach you what to improve (7:05)
  • 14: Tips About Recording Equipment
  •  Audio recording equipment (3:47)
  •  Video recording equipment (9:47)
  • 15: Bonus Lectures
  •  Pruning your channel (2:59)
  •  In-Depth keyword research (9:29)
  •  Top SEO ranking factors (10:59)


Training Features
  • feature

    We only use the industry’s finest instructors to develop our courses. They have a minimum of 15 years real-world experience and are subject matter experts in their fields. Unlike a live class, you can fast-forward, repeat or rewind all your lectures. This creates a personal learning experience and gives you all the benefit of hands-on training with the flexibility of doing it around your schedule 24/7.

  • feature

    Our self-paced training programs are designed in a modular fashion to allow you the flexibility to work with expert level instruction anytime 24/7. All courses are arranged in defined sections with navigation controls allowing you to control the pace of your training. This allows students to learn at their own pace around their schedule.

  • feature

    Each student will have 12 months unlimited access to allow you to have access to the training anytime 24/7.

Payment Options

For purchases of 1 to 9 user enrolments select the number of users you require and add the course to your shopping basket by selecting Add to Basket. You will then be able to make payment using most credit and debit cards or a PayPal account. Once payment is confirmed, we’ll process your order and email your course login instructions.

For a licence for 10 or more user enrolments, discounts, or if you would like to pay by BACs transfer or by invoice, please contact us on 0808 175 1269 or email sales@mytrainingacademy.org.uk.

Purchase Order Payments: To pay and enrol for courses using a purchase order (PO), please email your PO details to sales@mytrainingacademy.org.uk.


All students enrolled on this course are eligible to apply for a TOTUM PRO Card, which offers discounts in a wide range of shops and websites, helping you get money off food, holidays and flights, clothes, make-up gym memberships and much more.

TOTUM PRO card is aimed at professional learners, giving you access to exclusive discounts. Explore the full list of offers.

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£395.00 £59.99

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Was £395.00 (Offer ends 30/06/2024)
YouTube Marketing Online Course
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